VIVACOM retains its leading position on the Bulgarian telecom market in terms of total revenues

The financial results for the first quarter of 2018 show a steady growth of mobile market share


  • VIVACOM remains the largest telecom in total revenue on the Bulgarian market;
  • VIVACOM reports EBITDA growth of 11.6% compared to Q1 2017;
  • VIVACOM reports growing mobile service revenue market share – 29.8%;
  • VIVACOM retains a leading position in fixed broadband with 26% market share;
  • VIVACOM is again #1 IPTV operator;
  • VIVACOM’s 4G network with best population coverage, according to GWS – 99% of Bulgarian population.


VIVACOM retains its leading position on the Bulgarian telecom market with highest total revenue[1] of BGN 223 million for the first quarter of 2018. The Company reports 5.6% growth compared to same period last year. Despite the highly competitive market environment, VIVACOM reports stable adjusted EBITDA growth of 11.6% to BGN 86 million. VIVACOM continues to increase its revenues from mobile services, achieving nearly 30% market share with 3 048 000 mobile subscribers, 89% of which are using postpaid subscriptions. The share of mobile data revenue from mobile service revenue continues to grow, reaching 41% in the first quarter of 2018, compared with 34% for the same period in 2017.


The positive trend above is supported by extension of the 4G network to 99% of the population, measured by GWS.[2]


VIVACOM is the leading operator in provision of the most advanced television service – interactive TV (IPTV). 47% of 451,000 pay-TV subscribers have chosen the interactive television during the first quarter of 2018, which represents 4 percentage points increase over the same period last year.


Please find more information about the financial results for Q1 2018 here


[1] Results for all periods are prior to impact of IFRS 15.

[2] 4G network population coverage measurement was performed by Global Wireless Solutions (GWS) on their methodology in the period 05.02 – 08.03.2018


Source: Vivacom