Deloitte Seminar: Direct marketing in the context of the GDPR

Deloitte Legal Law Firm is pleased to invite you to attend a seminar on “Direct Marketing in the Context of the General Data Protection Regulation”, to be held on 27 February 2020 at the Deloitte Office in Sofia (Mall of Sofia)).

The implementation of the General Data Protection Regulation raises a number of questions about the right approach to the processing of personal data for marketing purposes. This undoubtedly presents challenges that require in-depth analysis and assessment in order to ensure compliance with national and European data protection legislation.

During the event, Deloitte Legal specialists will analyze the practical aspects of the most common hypotheses arising from marketing. Focus will be placed on specifics by looking at case studies related to the major issues surrounding direct marketing, including:

  • Marketing lists;
  • Electronic marketing communications;
  • Telephone marketing;
  • Post marketing and more.

If you have specific questions about the topic that you would like to discuss explicitly during the seminar, you can send them to: [email protected] Specialists from Deloitte Legal will try to answer each of them.

Program

09:00 – 09:30 Registration of participants

09:30 – 10:45 Direct marketing in the context of the General Data Protection Regulation – Legislation and Practice

10:45 – 11:15 Practice Cases and Q&A Session

Venue: Deloitte Legal, 103 Alexander Stamboliyski Blvd., floor 6, Sofia Tower (Mall of Sofia)

Registration

Participation fee: BGN 70 per participant. For two or more participants from one company, a 20% discount on the participant’s fee is provided (prices excluding VAT).

AmCham Bulgaria members benefit with 20% discount of the participation fee.

Working language: Bulgarian

Registration deadline: February 24th

Maximum number of participants: 22

To all attendees will be handed a certificate of attendance. The seminar provides an opportunity to receive credits – 2 CPE (according to the policy of International Association of Privacy Professionals (IAPP).



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