Communications and CSR Working Group Meeting 2 / 2024

Event Resources

Communications and CSR Working Group Meeting 2 / 2024

When

11/04/2024    
10:00 am - 11:30 am
0

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Dear AmCham Communicators, 

The 2nd Meeting of our Communicators’ Community will give us another opportunity to learn and network. It will be kindly hosted by Progress, and will provide a good-qualiy content and moments for reflection and professional discussions.

Please mark it in your calendars and more details will follow.

2nd AmCham Communications and CSR Working Group will be held on April 11th, 2024, at the HQ of Progress (patron member), located at 54 B Tsarigradsko Shose Blvd.

AGENDA

09:45 – 10:00 – Arrival and welcome drink

10:00 – 10:10 – Welcoming Remarks
  • Ivan Mihaylov, AmCham Bulgaria, CEO
  • Simeon Stoychev, VP, IT Infrastructure and Operations, Progress
10:10 – 10:25 AmCham Bulgaria Update – January – April. Plans for Q2 and Q3 / 2024
  • Daniel Kiryakov, Communications and Public Affairs Manager
10:25 – 10:45 – 5 Tips for Navigating Corporate Communications in an Age of Social Change 
  • Erica McShane, Vice President, Corporate Communications, Progress
10:45 – 11:00 – Q&A
11:05 – 11:10 – Family Photo
11:10 – 11:30 – Networking Reception and Closing.

About the Speaker

Erica McShane, Vice President, Corporate Communications, Progress

Erica McShane has more than 25 years of experience in high-tech public relations and corporate communications. With a focus on building awareness across the media, analyst and influencer communities, she has worked with all kinds of businesses—from startup to global tech giants—to build visibility, credibility and market awareness within the business, trade and online media. At Progress, Erica and her team are responsible for the company’s global corporate communications efforts including media and analyst relations, social media, content, customer programs as well as internal communications, employer brand, corporate social responsibility and crisis communications. 


About the Topic
5 Tips for Navigating Corporate Communications in an Age of Social Change 

In the last few years, the communications landscape has changed drastically. Gone are the days when a business and its leaders could avoid divisive topics such as politics, religion and social unrest. It is now expected that organizations take a strong stance – not only talking about their core values but showing a demonstrated commitment. But this can come at great risk and communications professionals are often tasked with crafting the messaging that could significantly shift the perception of a business, positively or negatively. Join Erica McShane, Vice President of Corporate Communications, Progress, who will share 5 Tips for Navigating Corporate Communications in an Age of Social Change. Erica will share best practices and actionable insights from her more than 25 years as a PR professional both on the agency side and in-house.   


Logistics
  • AmCham members only event
  • The meeting is in person
  • The number of people attending in person is up to 50
  • Commuting:
    • by car – there is no parking at the building. Parking is allowed in the neighbouring area.
    • by metro – Metro Station Mladost 1 is the closest, then you have to walk for 10 minutes towards Tsarigradsko shousse to reach Progress office.
  • Working language will be English.
  • For online participation, please write at [email protected]
  • In-person registration is below.

Flashback to Meeting 1 / 2024