AmCham HR and Education Committee Meeting about Employer Branding, April 23


Remind me with
iCalThe meeting of the HR and Education Committee has changed location. The meeting will take place at the premises of PWC Academy Bulgaria, located at blvd. Maria Luiza 9-11, Fl. 7.
AMCHAM HUMAN RESOURCES AND EDUCATION COMMITTEE
Cordially invites members to a meeting on
April 23rd /Tuesday/, 2019,
at PWC Academy Bulgaria,
blvd. Maria Luiza 9-11, Fl. 7
at 9:00 a.m. – 11:00 a.m.
AGENDA
9:00 – 9:15 Registration and Coffee
9:15 – 9:20 Welcoming remarks
Zlatina Kushkieva, Co-chair, AmCham HR and Education Committee
9:20 – 9:50 Presentation and Q&A
“Employer of choice or employees of choice”
-Coca-Cola Hellenic Bulgaria EVP Strategy – the journey
-The macro context for Employer brand (numbers and insights)
-Our approach and achievements
-Ideas and practices
Speakers:
Anna Gabrovska, Country HR Manager, Coca-Cola Hellenic Bulgaria
Nikoleta Sveshtarska, Organizational Development Manager and HRBP, Coca-Cola Hellenic Bulgaria
9:50 – 10:20 Presentation and Q&A
“Invent Boldly, Reinvent Rapidly – the story of an EVP”
An employer branding journey to date – the why, the what, the how
-Understanding the employer brand identity crisis
-The plan of the tackle – what we did, who was involved, and most importantly where we tripped and what we learned
-The Go-to-market plan – how we embedded it in everything we do
-Where we are now and why employer branding continues to be a focus today
Speaker:
Maria Atanasova – Director, Human Capital EMEA, Progress
10:20 – 10:50 Presentation and Q&A
“The hunt for Talents: mission possible”
Building a strong employer’s brand – audiences, tools, measurement
Speakers:
Svetlozar Petrov, Managing Director, JobTiger
Katya Dimitrova, CEO, InterImage
10:50 – 11:00 Miscellaneous
Moderator: Zlatina Kushkieva, AmCham Human Resources and Education Committee Co-chair
Working language: English
Please note the meting is open to AmCham members only!
To attend the meeting, please register below by April 22, 2019.